UGC Creator Content Production

Pay for authentic UGC, not a follower count.

A Tattooed Woman Vlogging on Her Phone while Putting a Clip on Her Hair
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Unlock the power of user-generated content with the top creators in the game. Our team will match your brand with the perfect content creators for your audience and campaign goals.

We’ll work closely with the creators to develop branded, platform-native videos across TikTok, Instagram, YouTube, etc. Then, our media buying team can leverage the content to achieve your ad goals, or you can do it yourself.

Get Started

Pay for authentic UGC, not a follower count.

Unlock the power of user-generated content with the top creators in the game. Our team will match your brand with the perfect content creators for your audience and campaign goals.

We’ll work closely with the creators to develop branded, platform-native videos across TikTok, Instagram, YouTube, etc. Then, our media buying team can leverage the content to achieve your ad goals, or you can do it yourself.

Get Started

Of 1,590 consumers from the U.S., UK, + Australia


90%

Said authenticity is
important in brands

2.4x

How much more likely consumers
were to say UGC is authentic

79%

Said UGC highly impacts
their purchasing decisions

Compared to just

8%

Said influencer content impacts
their purchasing decisions

Source: BusinessWire

Bark
Panera
Hulken
Renée Rouleau
Smoothie King
Panera

Content types

Different content types work best for different audiences, products, and services. We’ll help you narrow down which type makes the most sense for your brand, and then find the perfect creator from our roster of talent.

Let’s Talk
Testimonial

Build trust, influence decisions, and share customer satisfaction.

App/Website Walk-Through

Simplify onboarding and highlight features to enhance user understanding and engagement.

Product Display

Showcase aesthetics, features, and benefits, attracting potential customers visually.

Unboxing

Create anticipation, offer genuine reactions, and demonstrate product features intimately.

Vlog

Connect personally, share experiences, and deliver engaging content to audiences.

Platform-Native Trends

Align content with platform culture and boost visibility.

What is UGC creator content?

User-generated content is original content created by users of the product or service. UGC creator content is a type of UGC where individual, non-influencer creators are hired to produce branded videos, imagery, etc. This type of content is cheaper than influencer content because you’re just paying for the work — not the creator’s network.

“From start to finish, 3rd + Lamar has crafted beautiful, genuine content that resonated with our audience and brought our brand to life!”

-Renée Rouleau’s Social Media Manager

Image shows Renée Rouleau logo. The company is one of the brands we have produced UGC creator content for.
Image shows the Smoothie King logo. The company is one of the brands we have produced UGC creator content for.
Image shows the Mercari logo. The company is one of the brands we have produced UGC creator content for.
Image shows Back Market logo. The company is one of the brands we have produced UGC creator content for.
Image shows the Panera Bread logo. The company is one of the brands we have produced UGC creator content for.
What To Expect

Our Process

1. Develop Brief
2. Strategize Concepts
3. Source Creators
4. Write Scripts
5. Deliver Content
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