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  • News
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    • Insights
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3rd and Lamar Logo

Insights

Marketing and production thought leadership from our team.

A Different Way To Think About Ad Budgets

The Basic Psychology Behind Consumer Behavior

The Best Free Tools For Online Publishers

Brand Videos That Stand The Test Of Time

Simple Checklist To Analyze Online Performance

Incremental Lift Calculation: How Many Incremental Conversions Did You Gain?

The Basics Of Online Customer Acquisition

Customer Acquisition Begins With Content

Navigating The Winding Roads Of Business Benefits

Featured Stories

  • 1
    4 UGC Angles that helped a premium brand drive conversions
    • July 29, 2025
  • 2
    Use A Full-Funnel Strategy To Win On LinkedIn Ads
    • July 28, 2025
  • 3
    How Brands Can Capitalize On YouTube’s Growth On TVs
    • July 22, 2025
  • 4
    Making a Case For CTV In Your Ad Mix
    • July 16, 2025
  • 5
    Why Brands Should Aim For The YouTube Partner Program
    • July 8, 2025

Recent Work

  • Producing The Ultimate Cool Guy Cook Off With YMH Studios
    • July 14, 2025
  • Why Short Form Video Is Crucial To Your Search Strategy
    • July 2, 2025
  • Focus On YouTube To Appear On AI Overviews
    • June 30, 2025

Featured Posts

  • 1
    What To Know Before You Run A YouTube Search Lift Test
    • 30.06.25
  • 2
    3rd + Lamar Named Exclusive Production Partner For PR by the Book
    • 21.05.25
  • 3
    How Mid-Funnel Campaigns Accelerate Lower-Funnel Results
    • 30.09.24
  • App store 4
    Two Methods To Optimize Your Apple Search Campaigns
    • 30.09.24
  • 5
    Capitalize On These Recent Meta Ads Developments
    • 22.08.24

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