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  • News
    • Coverage
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3rd and Lamar Logo

Videos

Shows, interviews, mini-docs, and other videos on Austin’s business and creator community.

Using Partnerships To Grow Online Sales

The Shift To Brand Marketing And How To Measure It

Calculations to measure ad performance for freemium models

How To Test And Evaluate Your Marketing Efforts

A Different Way To Think About Ad Budgets

The Basic Psychology Behind Consumer Behavior

Simple Checklist To Analyze Online Performance

Incremental Lift Calculation: How Many Incremental Conversions Did You Gain?

The Basics Of Online Customer Acquisition

Customer Acquisition Begins With Content

Featured Stories

  • 1
    Why Brands Should Aim For The YouTube Partner Program
    • July 8, 2025
  • 2
    Why Short Form Video Is Crucial To Your Search Strategy
    • July 2, 2025
  • 3
    Focus On YouTube To Appear On AI Overviews
    • June 30, 2025
  • 4
    What To Know Before You Run A YouTube Search Lift Test
    • June 30, 2025
  • 5
    3rd + Lamar Named Exclusive Production Partner For PR by the Book
    • May 21, 2025

Recent Work

  • Reasoner
    Pre-Launch Sizzle Reel For Reasoner
    • June 30, 2025
  • How To Build Your Video Strategy
    • May 5, 2025
  • How Mid-Funnel Campaigns Accelerate Lower-Funnel Results
    • September 30, 2024

Featured Posts

  • App store 1
    Two Methods To Optimize Your Apple Search Campaigns
    • 30.09.24
  • 2
    Capitalize On These Recent Meta Ads Developments
    • 22.08.24
  • YouTube 3
    How To Optimize YouTube Ad Campaign Delivery
    • 31.07.24
  • 4
    Top Videos for Paid Social Campaigns
    • 20.06.24
  • 5
    Insights Into Our Meta Creative Testing Framework
    • 20.04.24

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