In our wide-ranging interview with Beardbrand co-founders Eric Bandholz and Lindsey Reinders, they share their insights on brand building and discuss topics including:
- Their process for hiring
- Which metrics they focus on
- How they sell wholesale via Target
- Why they emphasize quarterly strategy sessions
- Customer acquisition channels and methods
- Dealing with haters and trolls
- Building a Beardbrand Alliance Membership
Watch the ORIGINALS episode with Beardbrand, and then subscribe or log-in below to view these separate video excerpts. Here’s the ORIGINALS trailer.
ORIGINALS: Beardbrand (Trailer)
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