Marketing Roundup: New Social Media Platforms To Know
Introducing a new social media app from the former Instagram founders. And we learned once again that not every collab is a slam dunk.
marketing roundup
Marketing Roundup: LVII Means 57
The Super Bowl is still two weeks away, but advertising has already begun. And BuzzFeed has tapped OpenAI to create quizzes and other content.
Marketing Roundup: Say “Hello” to Snoop Dogg When Buying Wine
19 Crimes wine is bringing tiny, AR Snoop Dogg to the shelves of your local liquor store. And TikTok continues to gain market share over Meta and Twitter, finishing strong in Q4.
Marketing Roundup: “Wednesday” Trends But Viewers Are Still Mad At Netflix
Viewers love “Wednesday” but are mad that Netflix keeps canceling their favorite series, leaving a graveyard of unfinished shows. In other news, AI is opening up licensing opportunities.
Marketing Roundup: The Culture-Defining Trends of 2022
In 2022, Americans became more politically engaged, the most popular celebrities were the ones stuck in controversy, and lots of people wanted to know if they could change. Here’s what you need to know.
Marketing Roundup: ChatGPT Takes Internet By Storm
OpenAI recently released ChatGPT, an artificial intelligence chatbot prototype, and the FIFA World Cup finals match is this Sunday. Here’s what you need to know.
Marketing Roundup: How to recession-proof your marketing spend
We give you our top tips for recession-proofing your marketing spend amid recessionary concerns. And The Rock’s anti-superhero movie, Black Adam, is set to profit over $50M despite bad reviews.
Marketing Roundup: Spotify Wrapped Season Returns
We examine how Spotify has turned user data into a worldwide brand campaign. Plus, we analyze ad spend data from Black Friday and Cyber Monday.
Marketing Roundup: The Age of Brand Collabs
The age of unexpected brand collaborations is here, but is it worth the hype? And YouTube brings Shorts to TV.
Marketing Roundup: Advertisers Pause Twitter Spend
In marketing news this week, brands are taking a wait-and-see approach to Twitter ads, and Amazon is giving Prime Members ad-free access to 98 million more songs.