Slam Dunk UGC: Leveraging March Madness to Promote Whataburger WhataWings
See how we helped Whataburger leverage the hype around March Madness to promote WhataWings with engaging user-generated content (UGC).
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Three Tips To Optimize Meta Advantage+ Shopping Campaign Targeting
To optimize your Advantage+ Shopping campaigns, follow these steps to gain better visibility into the audiences that you're reaching and how they're performing.
How We Manage Our Content Pipeline For Paid Social
Learn our process for developing and managing our clients' creative pipelines for paid social campaigns.
How To Evaluate Consideration Lag in Google Ads
Learn two simple ways to pull reports in Google Ads to evaluate users' path to conversion and why it matters.
Presenting: 3rd + Lamar’s Live Event Showreel
We're proud to present our live events showreel, featuring footage of podcasts, music livestreams, and special events for clients like UFC, YMH, Adobe, Austin Monthly, and more.
How To Solve The Video Content Gap
We explain the forces behind the rise in video content consumption and how we help brands stay ahead of the competition.
Mobley: Deconstructed Concert Sizzle Reel
We’re proud to have partnered with Austin-based musician Mobley on this experimental project. The deconstructed concert was presented by C3 Concerts and Topo Chico at Originator Studios on Sept. 30. Urban Heat and Jonny Jukebox performed as special guests. We…
Google Performance Max Campaigns: Avoiding Common Pitfalls
Google Performance Max Campaigns use machine learning to better optimize Google Ads — here's how we get the benefits and avoid the pitfalls.
Our Best Work of 2023
As we enter 2024, we're looking back at the work that defined our 2023. From filming Tom Segura's new sketch comedy special to maximizing ad performance for Renée Rouleau Skin Care, we're proud of the work we've accomplished and grateful for our clients and collaborators.
Filming Comedy Specials for Tom Segura and Kill Tony
Check out behind-the-scenes content from recent comedy specials that we helped film for "69 Minutes with Tom Segura" and Kill Tony.