As part of our ad agency, we help companies acquire business leads online. In this article, we explain a recent lead generation program that we devised and executed for a high-growth recruiting and tech consulting firm.
The No. 1 rule in lead generation is that you have to offer something valuable if you expect any users to give up their information.
Twitter uses a three-step process to answer difficult questions. Here’s how to adopt Twitter’s framework for your company’s decision-making.